Apple is continuing to push and adjust its marketing of the iPad. The latest iteration involves showing the iPad in use by many different people, in many different situations throughout the world. The idea being that the iPad can be used in business, at home, in school, wherever you may need it.
You can watch and learn more about the options available from the Change Everything Apple site.
Ideas for using the iPad to cook, learn, in small business, with travel, redecorating and more are available to explore on the dedicated site.